PR Tips

The following are tips for PR and Communications Managers and Agencies in DevOps-related markets.

Please put Pete Goldin's email address on your PR mailing lists and keep DEVOPSdigest informed about your company or your client's business. Our Industry News section may feature some of your press releases.

Also, if you are interested in contributing a feature article or blog to DEVOPSdigest, contact Pete Goldin.

Click here to read editorial guidelines for blogs from non-vendors.

Click here to read guidelines for blogs from vendors.

Click here to read guidelines for submitting a quote for a DEVOPSdigest list, such as our annual DevOps Predictions list. The list guidelines are located on APMdigest.

Click here to find out more about DEVOPSdigest.

Posting Your Company News on DEVOPSdigest

Here are a couple more tips related to posting your PR on DEVOPSdigest:

■ DEVOPSdigest does not do "briefings" on new products or other news, but we will cover your new product or other announcement in Industry News if it applies to DevOps, and meets our guidelines for the type of announcements we cover. No need to set up a briefing, just send the press release.

■ Feel free to send any PR, news or blog submission ideas to Pete Goldin. We read every email. If DEVOPSdigest is interested in posting your content, we will definitely get back to you. If you do not hear back from us, we are not ignoring you - it simply means that particular content is not the right fit for DEVOPSdigest. Unfortunately we get so many requests to post content, we do not always have the ability to respond with a "no thanks".

■ If a press release is about a study or survey relevant to DevOps, this content would not be posted in our Industry News section. It would be posted as a blog in our Vendor Forum under a byline from your company or client. Click here to read guidelines for setting up a blogging account and contributing to our Vendor Forum blog. DEVOPSdigest is very interested in this type of content.

■ If a press release or other announcement is from a sponsor of DEVOPSdigest, we include links to the company home page at the end of the post, as well as other links that relate to the news. We also include a clickable copy of the sponsor's ad embedded within the post.

■ If a press release or other announcement is from a company that is not a sponsor of DEVOPSdigest, no links are included with the post.

■ DEVOPSdigest prefers not to receive embargoed press releases. Please send the press release on the morning of the announcement. This is the best way to ensure your news is posted, assuming it meets DEVOPSdigest guidelines. If you send a press release prior to the day of release, there is less of a chance the news will be posted in a timely manner.

■ DEVOPSdigest does not post press release text verbatim in our Industry News section. Most press releases are edited prior to posting, to meet DEVOPSdigest guidelines. For example, the following are usually removed from the post: claims to be the leader in the market or first to market or unique in the market; overly promotional or hyperbolic text; quotes from executives stating they are excited or delighted about the announcement; boilerplate company profiles or product descriptions; references to previous news announcements; most quotes from and references to customers; product pricing; any hyperlinks.

Types of Technologies Covered by DEVOPSdigest

DEVOPSdigest posts news relating to DevOps, including:

DEVOPSdigest accepts blogs on topics relating to DevOps including:

■ DevOps

■ Development Processes

■ Development Technology

■ Development Automation

■ Agile Development

■ Continuous Development

■ API (Application Program Interface)

■ Development Monitoring and Analytics

■ Application Performance and Quality Testing

IT Operations topics, such as Application Performance Management, are usually covered by DEVOPSdigest's partner site APMdigest.

Types of PR Covered by DEVOPSdigest

To be covered in DEVOPSdigest Industry News, the announcement must qualify as "news", meaning it must be something new that has not been announced or covered before.

DEVOPSdigest posts press releases and other announcements about:

■ New products

■ New product versions or releases

■ New free tools

■ New features

■ Product, tool or feature availability

■ New services

■ New partnerships

■ Acquisitions

■ Certifications

■ Special programs, such as partner programs

■ New CEO, President, CTO or CIO

Typically DEVOPSdigest does not cover news on company growth, quarterly or annual financial results, new funding, new business wins, awards, new webinars, new white papers. We make some exceptions to these rules for DEVOPSdigest sponsors.

The Latest

May 22, 2018

DEVOPSdigest asked experts from across the IT industry for their opinions on the top tools to support DevSecOps. Part 2 covers DevOps and development ...

May 21, 2018

While DevSecOps, much like DevOps itself, is more about changing IT culture than employing certain types of technology, some tools can be an important support. To find out what the right tools are, APMdigest asked experts from across the IT industry for their opinions on the top tools to support DevSecOps. Part 1 covers the testing phase ...

May 17, 2018

The top two business priorities for CIOs of midsize enterprises (MSEs) in 2018 are growth and digital transformation. However, 57 per cent of MSEs are not yet delivering digital initiatives, according to findings from Gartner Inc.'s 2018 CIO Agenda Survey ...

May 15, 2018

Almost every company is facing the challenge of digital transformation today. This means rethinking and retooling your company to compete and succeed in an increasingly digital world. While digital transformation is not only about technology, the right tools can help. To find out what these right tools are, APMdigest asked experts from across the IT industry for their opinions on the essential tools to support digital transformation ...

May 08, 2018

With data breaches consistently being in the news over the last several years, it is no wonder why data privacy has become such a hot topic and why the European Union (EU) has put in place General Data Protection Regulation (GDPR) which will become enforceable on May 25, 2018, which is less than a month away ...

May 03, 2018

The prospect of increased workloads, combined with shrinking mainframe skillsets, has huge implications for mainframe DevOps. The only way for organizations to solve this skills gap crisis is by optimizing developer productivity. Drilling down a level further, what does this all mean for mainframe DevOps? ...

May 02, 2018

When it comes to operations and development, DevOps has changed the traditional compartmentalized style of development by eliminating silos. But what about the security team? Security is largely still siloed from operations and development. No doubt, many DevOps teams have some security controls baked into their automation processes, but a recent survey shows there are still alarming gaps ...

April 30, 2018

According to the 2018 Global Security Trends in the Cloud report, 93 percent of respondents faced challenges when deploying their current on-premises security tools in the cloud, and 97 percent lacked the tools, cross-functional collaboration and resources to gain proper insight into security across the organization. These numbers indicate a big problem in DevSecOps that needs to be addressed ...

April 26, 2018

Moving more workloads to the cloud is a top IT priority, so eventually it will be time to consider how to make those critical legacy applications cloud ready. In Part 1 of this blog, I outlined the first four of eight steps to chart your cloud journey. In addition, consider the next four steps below ...

April 25, 2018

Clearly, moving applications to the cloud delivers significant advantages. So what's standing in the way of full cloud adoption? For many companies it's those burdensome (but critically important) legacy applications. Moving more workloads to the cloud is a top IT priority. So, eventually it will be time to consider how to make those critical legacy applications cloud ready. Consider the following eight steps to chart your cloud journey ...

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